The thematic tracks of the EUROBIKE 2025 professional program bring together various formats, conferences, guided tours, and networking events into a cohesive structure with a common thread. They provide a thematic cross-section and guide through the extensive professional program.
Hello Future. Hello Active Mobility.
The EUROBIKE 2025 professional program looks to the future and engages with the industry over four days to explore opportunities for active mobility. In close collaboration with the leading cycling industry associations (ZIV, Zukunft Fahrrad, VSF, CONEBI, CIE), a program was curated to address the needs of the entire ecosystem while decisively setting the course for necessary changes. At the same time, significant emphasis is placed on communicative outreach and delivering political and social impact at regional, transnational, and international levels.
The conferences follow six thematic tracks. These themes are consistently explored throughout the conference program through a combination of knowledge sharing, exchange formats, and networking events.
Innovation Track
Innovation is key. The industry has successfully managed the shift to electrification. However, technological innovations are essential for new business models, especially in the age of efficiency. This results in more innovative products, services, and promising future prospects – Eurobike showcases these innovations.
A full overview of the sessions will be available in April.
Digitalization Track
Digital services and business models are shaping the future of the industry. Inside companies, retail, and across the entire ecosystem, processes are being digitalized, making them more efficient. Data streams are being compared and new insights aggregated from them.
A full overview of the sessions will be available in April.
Sustainability Track
Sustainability is viewed holistically at the Business Days conferences and features in all topic areas. In particular, sustainability is a common narrative with regard to designing socially and climate-friendly mobility, production, materials, supply chains and recycling – and when it comes to diversity.
A full overview of the sessions will be available in April.
Inspiration Track
Mobility transformation also requires a change in mindset. How can new user groups be convinced to use bicycles for transporting goods and materials? Whether cargo bikes for general logistics or for the last mile. Come and be inspired! See great stories, innovative products and services, and best practice examples from other sectors.
A full overview of the sessions will be available in April.
Retail Track
Specialist retail is a key player in all its diverse forms across the industry. From boutique shops to major e-commerce players. Together, we look at the interfaces and opportunities in business models – and the transformative steps required to move forward.
A full overview of the sessions will be available in April.
People Track
The industry is an exciting place for young talent, both in terms of its subject matter and its transformation. However, the shortage of skilled labour is particularly acute in skilled trades sectors. How can we make the industry even more attractive? How to open it up to diverse and varied perspectives? How do we ensure greater participation? This track focuses on the people in the industry and the customer experience.
A full overview of the sessions will be available in April.
These were the conference tracks for 2024
