Get the best out of your visit. Five ways to make your EUROBIKE visit exceptional.

The EUROBIKE BUSINESS DAYS offer you a unique mix of inspirational ideas, intensive networking, knowledge sharing and cutting-edge innovation on two main stages at the Ecomobility Forum in Hall 8 and the EUROBIKE Hub in the Portalhaus.
Maybe you’re attending the BUSINESS DAYS for the first time, or you plan to dive deeper into the professional programme this year? With over 100 sessions and more than 1,000 exhibitors, there’s a lot to explore and we want to make sure that you get the best out of your visit.
Use these tips to help plan and put together your own personal programme, which you can conveniently save in the EUROBIKE app.
Our recommendations can help you to use your time more efficiently, quickly select the right contents to acquire knowledge and expertise, meet experts in your field and get up to speed on the latest trends and technologies. So that you’re perfectly prepared for your EUROBIKE visit and able to make the most of the BUSINESS DAYS.
Your goals. Your industry. Your EUROBIKE.
Retail
1. Explore product trends and the latest developments
With over 1,000 national and international exhibitors, EUROBIKE is the world’s leading bike and ecomobility trade show. This is where you see the latest product trends and future developments. In dedicated areas, such as the Adventure Area, Handmade Area and Cargo Area, you can explore specific topics in greater detail. At the EUROBIKE AWARD special exhibition, you’ll find innovative products selected by an independent panel of experts, while the Pressedienst-Fahrrad trend lounge presents curated collector’s items and there are themed guided tours of the show to give you an overview of the latest industry developments and product trends.
2. Meet manufacturers and suppliers
The entire bike universe assembled at one location. EUROBIKE Frankfurt is where the international bike industry gets together. This makes it the place to meet and exchange ideas with manufacturers and suppliers, to conduct talks and consolidate business relationships. EUROBIKE supports this by providing targeted networking formats, such as the networking evening following the Retail, Sales & Services conference, or the cargo bike retailers meet-up on Wednesday. And of course, the legendary EUROBIKE Party is a great place to meet up.
3. Professional development
Working closely together with VSF, EUROBIKE has put together a dedicated professional development programme for retail experts. Each day of the show, you’ll find exciting insights, specialist talks and training sessions for you and your team’s targeted continuing professional development. PEAK-SEASON POWER TRAINING by VSF and BICO is your mid-season sales booster
In addition, there’s the Career Center, Cargo Academy, the Retail: Sales & Services conference sessions and of course, the Gravel Talk on Friday afternoon.
4. Find the perfect job or new employees
Looking for new perspectives or new employees? No problem. In the Career Center, you’ll get tips for your personal development and have an industry-specific job market at your fingertips.
5. Take your store to the next level
EUROBIKE is not just about physical products, but also software solutions that can help you to organize your store more efficiently. In addition, there are leasing providers on hand to meet with individually to enhance your customer experience and ensure long-term business success. You’ll find them grouped in the Service Area with everything from merchandise management systems, to leasing and IoT.
Manufacturers
1. Explore product trends and see the latest developments
With over 1,000 national and international exhibitors, EUROBIKE is the world’s leading bike and ecomobility trade show. This is where you see the latest product trends and future developments. In dedicated areas, such as the Adventure Area or Handmade Area, you can explore specific topics in greater detail, from bikepacking and gravel to handmade specialist framebuilders and customized craftsmanship.
2. Talk to retailers and the press
EUROBIKE is the central hub and meeting point of the industry and beyond. All the most important mobility and lifestyle journalists attend the show seeking ideas and inspiring topics – as such, it’s the ideal location to present your own stories. Retailers continue to come to EUROBIKE in order to make, meet and maintain business contacts and for inspiration and trend spotting. This is the place to strengthen business relationships.
3. Gain ideas and insights for company development
The EUROBIKE conferences discuss the most important industry issues over three days and provide creative impetus for the future of the sector. The topics range from regulation to the shift towards sustainable mobility and expanding business fields. From the Leaders’ Night via the Leaders’ Breakfast to “Investing in Micromobility” – there’s a wide range of C-level topics at EUROBIKE.
4. Find new employees
Are you looking for new perspectives or new employees? No problem. The EUROBIKE Career Center has one of the bike and mobility sector’s largest specialist job markets. In addition, there’s an extensive offer of training, continuing professional development, and inspirational ideas relevant to the industry.
5. Reach end-consumers in the Rhine-Main-region
The EUROBIKE Festival is the largest cycling end-consumer event in the Rhine-Main-region. Reach more than 40,000 potential customers, positioning your brand in a high-quality environment.
Corporate mobility management
1. Explore new products and digital services to help develop your company
In addition to over 1,000 bike industry exhibitors, in the Ecomobility Experience Gallery you’ll find numerous products specially developed for corporate mobility. From scooters to cargo bikes and other transport solutions – there’s a wide range of fine and sustainable options. In addition, numerous providers showcase their products and services at EUROBIKE.
2. Explore product trends – see the latest developments
With over 1,000 national and international exhibitors, EUROBIKE is the world’s leading bike and ecomobility trade show. This is where you see the latest product trends and future developments. In dedicated areas, such as the Adventure Area or Handmade Area, you can explore specific topics in greater detail. From bikepacking and gravel to handmade specialist framebuilders and customized craftsmanship.
3. Talk to leading experts and colleagues in the ecomobility industry.
The EUROBIKE in Frankfurt is the central hub and meeting point to exchange ideas and network. This is where you meet colleagues from administration, transport planning, the bike industry, policy making and service providers. After all, it’s often the chance encounters that trigger new thoughts and ideas. To help make this possible, there are dedicated networking formats for commercial mobility, for example during the Mobility Management Day.
4. Find the right bicycle leasing provider for your company
Company bike leasing is currently one of the most attractive employee benefits. At EUROBIKE, you can meet all the main providers and there are plenty of opportunities to explore the best options for your company.
5. See examples of best practice
EUROBIKE showcases countless example of best practice for active mobility over its extensive exhibition areas. And many of them can be directly ridden and tested on the outdoor test circuit or in the Ecomobility Highlights area. Discover more about how to improve your corporate mobility with these sustainable solutions. With both positive benefits for ESG reporting and your company’s balance sheet.
Administration & transport planning
1. Explore product trends – see the latest developments
With over 1,000 national and international exhibitors, EUROBIKE is the world’s leading bike and ecomobility trade show. This is where you see the latest product trends and future developments. The ECOMOBILITY Highlights provides a comprehensive overview of mobility and transport devices, in particular for professional and everyday family use. Come and be inspired and find the right mobility solutions. See all the latest trends – don’t miss this opportunity to move forward.
2. Keep informed on issues relevant to your daily work
The EUROBIKE conferences discuss the most important sustainable mobility issues over three days and provide creative impetus for the future of the sector. The topics range from regulation to the shift towards sustainable mobility and expanding business fields. In particular, Thursday 26 June is Mobility Management Day where you’ll get relevant insights for your daily work in mobility, transport planning and sustainable, economic and environmentally-friendly mobility management. The Mobility Convention discusses current developments in urban and transport planning and highlights national and international case studies and examples of best practice.
3. Talk to colleagues in the bike industry, politics and service providers
The EUROBIKE in Frankfurt is a central meeting point to exchange ideas and network. This is where you meet colleagues from administration, transport planning, the bike industry, policy making and service providers. After all, it’s often the chance encounters that trigger new thoughts and ideas.
4. Explore new products and digital services to help benefit your local authority
With over 1,000 national and international exhibitors, EUROBIKE is the world’s leading bike and ecomobility trade show. This is where you see the latest product trends and future developments. In dedicated areas, such as the Ecomobility Highlights, you can dive deeper into specific topics. Beyond bikes, there’s a whole range of new mobility options – from scooters to cargo bikes and transport solutions.
5. Gain insights into user behaviour and community and industry developments
The EUROBIKE conference programme gives you access to incisive facts and figures on user behaviour, community developments and where the industry is heading. The leading industry associations present their findings, data and market analyses on leasing and other industry-related services. This is where you gain in-depth industry insights and data-supported arguments for your daily work. In particular, the Mobility Convention looks at the sustainable transition of the transport sector and multimodality.
Bike tourism
1. Explore product trends – see the latest developments
With over 1,000 national and international exhibitors, EUROBIKE is the world’s leading bike and ecomobility trade show. This is where you see the latest product trends and future developments. In dedicated areas, such as the Adventure Area or Handmade Area, you can explore specific topics in greater detail.
2. Talk to bike industry representatives and potential multipliers
EUROBIKE is the central hub and meeting point for receiving and exchanging ideas within the industry and beyond. All the most important mobility and lifestyle journalists attend the show seeking ideas and inspiring topics – as such, it’s the ideal location to present your own stories. Leisure and travel continue to function as important drivers. Meet industry representatives to talk potential joint projects and how your business models can mutually benefit one another. On EUROBIKE Thursday, the Travel Industry Club is running its own dedicated networking programme.
3. Gain new insights at the Bike Travel Forum and Gravel Talk
The EUROBIKE conferences discuss the most important industry issues over three days and provide creative future impetus for the sector. The topics covered range from the use of AI and joint initiatives through to data-driven approaches for industry and tourism. The Bike Travel Forum on Friday focusses on cycle tourism topics, while the Gravel Talk delivers valuable input on the trend topic industry and tourism.
4. Learn more about community and industry developments
The bike industry and tourism sector co-exist in many cases – with numerous intersections. However, these intersections are currently underexploited. This is an area with major potential. EUROBIKE provides opportunities to understand cycling communities better, and to experience them live and in person. It offers detailed insights into industry business models to identify starting points for profitable collaborations. During the bike tourism guided tour of the show on Thursday afternoon, you can talk directly to the people behind products and services to gain concentrated, in-depth information on the latest developments.
5. Reach new guests in the Bike Travel Area
The EUROBIKE Festival is the largest cycling end-consumer event in the Rhine-Main-region. Reach more than 40,000 potential guests and promote your destination in a high-quality environment.