The EUROBIKE Industry & Start-Up Day 2025 is dedicated to market developments and analysing the current status quo of the bike industry. As such, it provides a comprehensive overview of industry-political topics at the beginning of the business days. The agenda covers key themes, such as regulation, digital innovations, circularity, battery and charging performance, and bike industry economic trends.
And we’ll be discussing innovation, change, and future perspectives for the bike industry here too. Developers and executives will be providing insights into the status of digitalisation across the industry, economic strength, and new business models – from second life to circular models.
"Don't get lost in technical specifications. Cycling is about freedom and a happier life."
The Industry & Start-Up Day this year focuses on how the industry is currently developing and the trends that are shaping it.
The economic future viability of the industry remains an overarching theme – an aspect that is increasingly gaining importance in industrial policymaking. Yet at the same time, we look at important developments emerging in the ecosystem. From intelligent data processing to digital strategies driving the long-term growth of the industry, we examine key topics in a practical manner. The focus is also on examining supply chains and the interfaces between suppliers, manufacturers, and the retail trade.
Networking with other sectors receives particular attention – especially when it comes to sustainability with a clear focus on circularity. Intermodality is gaining further importance as it requires the interaction of various actors along the value chain. Seamlessly connecting mobility solutions, trade structures, and digital platforms is increasingly becoming a prerequisite for a sustainable industry.
The Industry & Start-Up Day takes place on Wednesday, 25 June 2025, from 11:00 to 16:30 on the Pink Stage and the Yellow Stage at the ECOMOBILITY Forum, Hall 8.
