The BIKE TRAVEL AREA brings a holiday feeling to the show.
In 2023, the BIKE TRAVEL AREA made its début as successor to the former Holiday on Bike section. Two Festival Days on the weekend, over 30,000 visiting bike fans, an attractive location in the open air exhibition grounds right in the middle of the fair in the highly attractive DEMO AREA, a relaxed circus tent with its own stage and inspiring programme of talks – the facts speak for themselves. The new location and own stage offer completely new ways to present and raise awareness, plus attract increased media interest, and even more visitors.
The central location on the open air grounds is reserved for bike tourism. Once again, we expect the interesting programme of talks and presentations on the main stage to encourage a steady flow of visitors.
The BIKE TRAVEL AREA is the place to be for all tourism operators. Don’t miss out in 2024!
Seize advantage of the charisma and appeal this unique event. Be part of the BIKE TRAVEL AREA.






New added value
New synergy and symbiosis effects are emerging in Frankfurt. The product range mixes with social development and its political players. This is the place where decision-makers are inspired for the future. And we make sure that you come into contact via appropriate meeting platforms.
At EUROBIKE, you won't have any wastage. No matter whether B2B or B2C - whoever attends this trade show is interested exclusively in the topic of bicycles in all its facets.
The BIKE TRAVEL FORUM as the trade congress for the bicycle industry and tourism (in succession to Travel Talk) perfectly combines all players and creates excellent networks for the future.

The BIKE TRAVEL AREA is the perfect platform for:
- bike-hotels
- bike-tour operaters
- destinations
- mountain railways
- tourist offices
- and much more
Registration will open December 18th 2023.