The EUROBIKE program on Friday is further complemented by the BIKE TRAVEL FORUM. Here EUROBIKE underlines the relevance of the bike travel industry as part of EUROBIKE and incorporates learning from its new start last year. More than ever, there is a stronger focus on collaboration between tourism and industry.
"Taking the ICE to your vacation and then renting a bike on site - it couldn't be easier, more comfortable or more environmentally friendly!"
The BIKE TRAVEL Forum – the cycle tourism conference at EUROBIKE – focuses this year on strategic topics. Why we should be thinking about future strategies now and how this impacts different organizational levels. We look at different bike strategies and discuss concepts for car-free holidays. Whilst maintaining an overview of the entire ecosystem between industry, users and tourism itself.
The BIKE TRAVEL FORUM is divided into a conference and a networking section. The conference deals with the big issues around making tourism attractive. Focusing on the interfaces between the bike and tourism industries – in both a visionary and practical manner – between market development and improved conditions for all. The conference area is accompanied by an exhibition showcasing examples of best practice from both industries. Targeted networking takes place in a variety of formats, in order to lay the foundations for community cooperation between the bike industry and the bike tourism sector.
The BIKE TRAVEL FORUM will take place on Friday, July 5, 2024, between 10:00 am and 1:00 pm on the Yellow Stage, ECOMOBILITY Forum, Hall 8.
BIKE TRAVEL FORUM: In the new specialist program, we are looking at the question of how we can make cycling more attractive on vacation and in everyday life.
Saturday and Sunday, 6 + 7 July 2024: Bike Travel Expo and Bike Travel Stage
On the weekend, everything revolves around bike travel itself - whether in exciting travel presentations on stage or in the offerings of the bike travel exhibitors.
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