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Services and Know-how for retailers. 

The SERVICE AREA in Hall 8 brings together products, services and support relating to the improved marketability of bicycle products for trade and industry. Here, questions relating to topics such as digitalization, merchandise management, logistics concepts and online sales platforms are discussed. There are also discussion partners available for insurance services, theft protection and ergonomics advice.


SERVICE AREA: offering added value for customers

Customers expect comprehensive service – before, during and after their purchase. The SERVICE AREA at EUROBIKE provides an overview of all the new trends in bike-related services and shows how retailers can benefit from them in day-to-day business.


Bicycle insurance is more than just protection in the event of theft – it’s a guarantee of mobility. Policies can cover the cost of a replacement bike, replacing stolen parts and also repairs of simple defects. For retailers, this can generate considerable additional revenue. It creates extra business on top of sales and subsequent bike servicing and repair orders.


Bicycle leasing has developed to become a lucrative area of business in recent years. The number of leasing bikes continues to increase. This is attracting new providers, who offer a wide range of services, including in some cases full fleet management for companies. The SERVICE AREA shows who can benefit and how. And what retailers need to be aware of when selecting a leasing partner.


An effective retail management system makes helps sales and workshop organisation. There are numerous different providers offering a wide range of functions and options – all tailored to exact requirements of individual retailers. Moreover, further IT solutions, such as bike fitting or digital workshop services, can also create additional revenue for retailers. The SERVICE AREA gives you an extensive overview.




The SERVICE AREA focuses on questions around:

  • merchandise management
  • logisitcs concepts
  • online sales platforms
  • insurance services
  • theft protection
  • ergonomics consulting 
  • ...and much more!

Your contact

If you have further questions regarding the SERVICE AREA, we are happy to help!

Maresa Mutter

Project Manager Exhibitors