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EXHIBITORS & PRODUCTS

BBB Cycling

Valor Flux

Trade fair innovation

Description

Over 26 years, BBB Cycling is part of many rides. We offer clothing, parts, accesorries and tools for all types of cyclist, with over 1500 products in 60 categories in total. In modelyear 2025 we launched a new generation of performance eyewear technology, called 'FLUX'. The FLUX lens represents a significant step forward in BBB's optical products and is its most advanced lens to date, combining cutting edge optical technology with advanced coatings. Optimised to enhance performance in every environment, FLUX enables riders to focus on the ride ahead with unparalleled precision.